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10 Questions Ministries Should Never Stop Asking

Posted by John Saddington on Dec 3, 2009

question-markI actually borrowed this list completely from a Forbes article here. What’s fascinating is that while I read through the list my thoughts drifted from businesses (which it was intended to target) to ministries.

So, read through these 10 questions with a “ministry hat” on. I bet you’d come up with some very interesting applications and conclusions:

  1. What is our purpose of existing?
  2. Who is our target customer?
  3. Why does anyone need what we’re selling?
  4. If there is a need, is it enough to support a profitable business?
  5. What are our competitors up to?
  6. Can you reduce expenses — without harming the product?
  7. Do we have the right leadership?
  8. Do we have the right employees?
  9. How will we continue to drive revenue?
  10. How are your employees holding up?

What are your thoughts?

[Image from Oberazi]

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John Saddington

John is the Chief Editor @ The 8BIT Network and Senior Blog Junkie here at ChurchCrunch.He enjoys Triple-Tall Americanos, developing Wordpress Themes, and a few other Random Things.

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10 Responses to “10 Questions Ministries Should Never Stop Asking”

  1. Matt Harrell
    Thursday, December 3, 2009 at 12:53 pm

    Switch a few words around and that's a pretty exhaustive list for *any* type of organization. Love how you're always making the correlation between the non-profit and for-profit John.

    Reply
  2. human3rror
    Thursday, December 3, 2009 at 1:07 pm

    that's how my brain works… can't shut it off…!

    how is business doing?

    Reply
  3. andydarnell
    Thursday, December 3, 2009 at 1:34 pm

    Being both fond of how ministries and businesses operate, this IS interesting.

    I may write a follow up post for you on one or more of the points.

    Reply
  4. Matt Harrell
    Thursday, December 3, 2009 at 1:38 pm

    Pretty good considering how much we've spent on marketing….which has been miniscule over the last 6 months. That's about to change soon though. :) . Thanks for asking!

    Reply
  5. Matt Harrell
    Thursday, December 3, 2009 at 1:39 pm

    Me too :O)!

    Reply
  6. Brandon Cox
    Thursday, December 3, 2009 at 1:54 pm

    Those are good, hard, realistic, knuckle-cracking kinds of questions!

    Reply
  7. Rick Whitter
    Thursday, December 3, 2009 at 3:54 pm

    Wrestling with #6, the economy is slamming us and we have to be able to cut back/prioritize w/o limiting our effectiveness.

    Reply
  8. mary
    Friday, December 11, 2009 at 2:50 pm

    We have a Google Alert set up for the phrase “never stop marketing” since that is the name of our company. Hope you won’t consider this ‘comment spam,’ or anything like that, but thought you might like to ‘join the movement’ since you obviously share the philosophy!

    We’ve got a Facebook fan page for others who agree that we can ‘never stop marketing.’
    It’s here: http://www.facebook.com/neverstopmarketing

    Anyway, just wanted to reach out.

    Reply

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