I’m not one for wasting time or for spending time where it isn’t necessarily beneficial or effective; I’ve just too many things to do and there’s too many better opportunities coming across the desk daily!

That’s why I love infographics like the chart above, provided by Trendstream, which maps social web involvement in the major areas of the world. You can download the full PDF here.

Essentially, why would you be spending your time doing social media ministry in areas of the world that don’t have a high involvement ratio? Why blog in countries that don’t blog?

Although these are general statistics and I could probably conjure up reasons to do it anyways, I like how it slows me down and forces me to think about my engagement personally and challenges me to think critically about where I spend my time.

For example, I’ve been thinking about running different translations of this blog and have been researching different languages, scope, reach, and effectiveness of that pursuit. I’d probably want to take research like this into account, right?

What do you think?