Blogging, Strategy

Getting the Right Response from Your Blog

Posted by John Saddington on Jun 9, 2009

9waysCreating content is easy. Anyone can do it.

What appears to separate the ‘wheat from the chaff’ sotospeak is how people respond to posts (or perhaps the number of responses, but I don’t necessarily think that guarantees quality).

The paper-chart on the left, from LateralAction, is an interestingly-good look at what a viewer might experience or where they fit.

I do not agree with the red and green strips of “ignorance factor” and “value” but otherwise the middle portion is worth taking note.

Subscribing, from a strict blog-perspective, is of course one of the top goals, but “sending” and “spreading” is also just as good, in my opinion.

Think creatively how you can get to #7-9 and what needs to change to make sure you’re creating high value for your readers.

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John Saddington

John is the Chief Editor @ The 8BIT Network and Senior Blog Junkie here at ChurchCrunch.He enjoys Triple-Tall Americanos, developing Wordpress Themes, and a few other Random Things.

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4 Responses to “Getting the Right Response from Your Blog”

  1. Adoolittle

    Interesting approach. What does #6 "shift" mean?

    • Shift: The article is transformational. The reader is so deeply affected (in a positive way) by the article that it shifts some of their values and beliefs. In other words, this piece of writing will transform the reader and make him or her grow.

      • Adoolittle

        Thanks! I was distracted by the "ignorance factor" and assumed that "shift" had a negative connotation.

        [How] do bloggers gather feedback on whether people are saving/shifting/spamming/etc. their posts?

      • You change someone's life and that is lower value than send, spread, subscribe?