Church, Community

Who Should Blog For Your Church

Posted by John Saddington on Feb 22, 2009

blog_logoIn the last post I expounded on “10 Reasons Why Your Church Needs to be Multi-Author.” Perhaps you already agree and are now looking for “those” bloggers.

Here are some thoughts about the characteristics that I would suggest identifying in them potential candidate:

1. Already a Blogger – Biggest mistake for a ministry or church to make is to somehow “force” someone who isn’t passionate about blogging to blog for them. Sometimes (not all the times) the person most interested isn’t the best person either, especially if they’ve never done it.

2. Reliable – Can be relied on to do a good job, meet the requirements set forth by the ministry, and blog on schedule (if there is one).

3. Knowledgeable – About not only blogging but has a firm grasp on the ministry at large and what’s going on.

4. Relational – Someone who is likes relationships and knows how to build and maintain them.

5. Honest – Someone who is “authentic” through their blogging and isn’t a glorified marketing-microphone for your ministry.

6. Good Writer – Someone who can write. Period. And be good at it.

7. Communicator – Should be a good communicator. This isn’t the same thing as writing, mind you.

8. Ego Check – They are interested in the mission and ministry of the church, and much less about themselves.

9. Technically Savvy – Or getting there. Doesn’t need to be a developer but needs a bit more than just word publishing skills.

10. Spiritual – Is a person of the Word and a good representation of Christ and the ministry.

Any that you’d add to my somewhat “fluid” list?

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John Saddington

John is the Chief Editor @ The 8BIT Network and Senior Blog Junkie here at ChurchCrunch.He enjoys Triple-Tall Americanos, developing Wordpress Themes, and a few other Random Things.

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8 Responses to “Who Should Blog For Your Church”

  1. Have you thought about writing an white paper or small ebook with some of this advice?

    • Yes. i've thought about it. but, i'm stuck on the typical “money” aspect of it all. I want to give it away for free, but it's going to cost me a bit to get it published and ready.

      eh. blogging it costs the people nothing. i like that. and it keeps my ego in check… you know, this “i was published so i'm cool” thing… maybe that's me.

      still thinkinga bout it though…!

  2. I'm of the persuasion that we should not be filling empty slots in the church, but releasing people to their giftedness. However, in the past I have done other jobs which I didn't enjoy, but I did wholeheartedly. One of them was Awana "Commander"…bleh

  3. great point. i think there's wisdom on both side of the aisle… perhaps situation dictates.

    • Yes and we must also be releasing and encouraging peeps toward their giftedness. Which, sometimes, could be a long process.

  4. I'd also add "available". This probably falls under your #2, but obviously someone with a 60 hour/week job and 3 young kids probably wouldn't have the time to create quality content. The other thing I'd add is creative. Coming up with quality content isn't only about being knowledgeable or a good writer, but someone who adds a different voice to the existing ones. Having someone that brings a different perspective or has an alternate style can add to the quality of the blog.

  1. links for 2009-02-23 | This Inspires Me

    [...] Who Should Blog For Your Church (tags: church blog) [...]

  2. Team Church Staff » 5 Step Plan for Social Media Ministry

    [...] to manage and engage is even more important. You may want to read this blog post that I wrote about how to choose the right person to blog for your church. The same principle applies to all of the other social networking platforms as [...]